Brief Writing
SSA has a wealth of experience in analysing our clients' needs and working closely with them to finalise their requirements. Our experience is invaluable in evaluating the likely effects of alternative proposals at an early stage of the project.
Where clients have clearly defined business plans the brief will be relatively clear from the outset. However, there are times when brief formulation is driven by practical issues such as site constraints, accommodation of timelines, etc.
The formulation of an agreed brief develops and defines the fundamental principles established during the feasibility phase, ultimately resulting in a comprehensive description of the client’s requirements for any given project
